Torrens University Australia Marketing Courses On-line

Torrens University Australia appears to be running an extensive on-line advertising campaign. Many of the web pages (including my own blog) have advertisements for the university's programs, placed through Google Ad Worlds. It would be interesting to see how this compares with the event, TV and print campaigns of traditional universities. Torrens is offering on-line programs, so the web is a natural place to advertise. However, Open Universities Australia and USQ use TV advertisements for their on-line courses. Interestingly Torrens are advertising postgraduate degrees and PHDs, rather than first degrees (or perhaps that is just the target market I am in). Another instution which has been advertising is the "London School of Business & Finance" (which I am not familiar with).

Here are some of the Torrens ads:

• Connect with a New Perspective: Earn Your Graduate Degree Online.
• Torrens Uni Scholarships: 50% Scholarships Available Now For 2014 Enrolment. Enquire Today!
• Torrens Uni Scholarships - Inaugural Scholarships Available‎ - Enrol by January 2014 to Qualify.MEd in Reading & Literacy - MEd in Early Childhood - Master of Public Health
• PhD in Education: Further Your Career & Earn a PhD Online at Torrens Uni Australia.